Sustainable Seafood Is Seafood Savvy

arctic-char-potato-morel-saladWhat is Sustainable Seafood ?

To help address this worldwide problem, START has become a partner with the Monterey Bay Aquarium Seafood Watch Program® to help promote sustainable seafood practices. The National Oceanic and Atmospheric Administration (NOAA) describes sustainable seafood as “when the population of that species of fish is managed in a way that provides for today’s needs without damaging the ability of the species to reproduce and be available for future generations”.

The Monterey Bay Aquarium Seafood Watch Program® believes that sustainability is a journey – the word ‘sustainability’ implies you’ve already reached your destination. Accordingly, they define sustainable seafood as seafood from sources, whether fished or farmed, that can maintain or increase production without jeopardizing the structure and function of affected ecosystems.

To make more people aware of the need for sustainable seafood practices, START has launched Seafood Savvy, an initiative through events and programs here in our local Gulf Coast communities to provide more information about sustainable seafood choices to the general public, fishermen, wholesalers, retailers, restaurateurs, chefs and wait staff. Our Seafood Savvy program will strive to educate and motivate people to consume seafood that is:

  1. From sustainable fish populations
  2. Caught or farmed in a sustainable manner

What You Can Do

seafood-watch-app-2015-(2)Consumers:

  • Use and share the Monterey Bay Aquarium Seafood Watch Pocket Guide or download their free app
  • Support restaurants and markets that offer ocean friendly sustainable seafood
  • Encourage your favorite restaurant to make the switch to sustainable seafood
  • Educate yourself about seafood choices that are plentiful and considered sustainable
  • Make informed choices. When shopping or dining out, always ask, “Do you sell sustainable seafood?”
  • Experiment with your seafood selections. An ocean friendly species may taste better than what you’re used to eating!
  • Support our economy by buying locally caught or farmed sustainable seafood
  • Encourage your friends and family to join you in making ocean friendly seafood choices
  • You CAN make a difference! Consumers recently helped protect swordfish in the North Atlantic from being overfished
  • Join your local Seafood Savvy Coalition

Markets & Retailers:

fish-marketBecome a Seafood Watch Business Partner

  • Use Monterey Bay Aquarium’s Seafood Watch “Complete Recommendation List” to help you choose which sustainable seafood to offer
  • Support suppliers that have committed to sell sustainable seafood
  • Encourage your distributors to make the switch to ocean friendly seafood and use Seafood Watch recommendations
  • Purchase seafood certified by the Marine Stewardship Council (MSC) or other ecolabels listed on the Seafood Watch App or at seafoodwatch.org
  • Put up posters and displays that will educate your customers about the importance of choosing sustainable seafood
  • Distribute the Seafood Watch Pocket Guide to your customers and promote the app
  • Advertise that you are doing the right thing by going ocean friendly
  • Support our economy by buying locally caught or farmed sustainable seafood
  • You CAN make a difference! You are on the front line of ocean protection and conservation
  • Become one of Seafood Savvy’s sustainable seafood partners

partners-(2)Restaurant Owners & Chefs:

  • Use Monterey Bay Aquarium’s Seafood Watch “Complete Recommendation List” to help you select which sustainable seafood to offer your customers
  • Support suppliers that have committed to sell sustainable seafood
  • Encourage your current distributors to make the switch to ocean friendly seafood and use Seafood Watch Recommendations
  • Purchase seafood certified by the Marine Stewardship Council (MSC) or other ecolabels listed on the Seafood Watch App or at seafoodwatch.org
  • Diversify your menu by offering customers new, delicious, ocean friendly choices as wellas “trash fish” – lesser known but delicious and sustainable species
  • Train your wait staff to promote sustainable seafood and answer your customers questions
  • Advertise that you are doing the right thing by going ocean friendly
  • Support our economy by buying locally caught or farmed sustainable seafood
  • You CAN make a difference! You can ensure that there will be “fish for the future”
  • Become one of Seafood Savvy’s sustainable seafood restaurant partners

Distributors & Wholesalers:

  • Use Monterey Bay Aquarium’s Seafood Watch “Complete Recommendation List” to help you choose which sustainable seafood to sell
  • Promote ocean friendly alternatives
  • Procure seafood certified by the Marine Stewardship Council (MSC) or other ecolabels listed on the Seafood Watch App or at seafoodwatch.org
  • Support our economy by buying locally caught or farmed sustainable seafood
  • Educate restaurant owners and chefs about the importance of sustainable seafood and why they should avoid overfished, slow-growing species like orange roughy and some grouper species
  • Advertise that you are doing the right thing by going ocean friendly
  • You CAN make a difference! You are on the front line of ocean protection and conservation
  • Become one of Seafood Savvy’s sustainable seafood partners